Mantra: Simplicity
Don’t be everything to everyone. This is important to remember for people, businesses and in this case, software. Have an opinion. Be loved and hated. Be a strong brand.
This interview/discussion between Walt Mossberg (Wall Street Journal: Technology) and Jason Fried (37signals) covers a lot of good points. And many of them apply to much more than software development. It is worth watching even if you couldn’t care less about software.
A few takeaways:
- It is good to say no. Helps keep your idea/product/business simple.
- WWSJD - What Would Steve Jobs Do? Probably say no. This had helped lead to Apple’s success.
- A company should have an opinion.
- Being hated & loved is better than being (UMA) universally moderately appealing (I just created a new acronym).
- Consider your customer’s experience first. Open source projects often fail, in the consumer market, because the customer experience is not considered first. Open source software is built from the code out, instead of the interface in.
- Leaders make great decisions, not groups.
Add comment November 13th, 2007